Road to Kickstarter #13: Launch Date

Road to Kickstarter #13: Launch Date

Road to Kickstarter #13: Launch Date

Greetings Heroes,

Are you ready for some more exciting news, heroes? We have a launch date for the Kickstarter campaign! Read on for some sample week reflections from Nick, while Kyle & John update us on just a few of the many things they're doing to prepare for the big day.

Nick & Ryan, Product


I’ll be honest—I wasn’t expecting the response we got from last weeks RTK email. If you spent any time in the comment section, you will find many passionate (and valid) arguments for changes that should take place in the next iteration of the planner. To make things even harder, a lot of the feedback was conflicting. That said, we’ve been having long conversations this week about how we can make as many heroes happy as possible.

Generally speaking the feedback boils down to these two camps: camp coils and camp no coils. This one design decision can really effect the experience heroes have with this planner, and we’ve been exploring ways we can make everyone happy, without compromising the vision we had for The Hero’s Planner.

In full transparency, we’ve been looking at tons of different binding styles and designs, and haven’t landed on one yet. But what we have landed on is a Kickstarter launch date: June 27th! Mark your calendars.

In the meantime we are opening up pre-orders for our newest journal: Spellbound Edition on May 9th! We worked hard on this collectors edition of the journal and I don’t want the excitement of Kickstarter to overshadow it!

Kyle, Operations


Now that we have had the excitement of the first sample for about a week now, we have more exciting news: Launch Day! Before ever running our first Kickstarter, I thought release days were just days on the calendar that give the creators warm and fuzzy feelings. Low and behold, there are actually a lot of logistical considerations to make. 

First and foremost, Tuesdays are by and far and away the most successful days to launch a Kickstarter campaign. The numbers don’t lie. So you guessed it, June 27th is a Tuesday.

The other major consideration is lead time for production, receiving, and fulfilling the different bundles. When it comes to Kickstarter, it can get complicated very quickly with all of the different products and goodies that will go into each pledge tier, so we want to make sure that we allot the appropriate amount of time for us to get them to you all in a timely manner.

John, Community


Wait, June 27th?! That means we only have less than 2-months to get everything finished. 🙀 But fear not, heroes, as I'm happy to report that we're currently well on track. This week, I'm thrilled to announce that we've recently added a new member to our Hero Service team - the one and only Social Media Sorceress, Renae! Renae has been a crucial part of our team for some time now, not only for social media publishing, but also for handling most of our Facebook Messenger inquiries with ease. So, when we decided to ramp up our Hero Service support in preparation for the upcoming Kickstarter, she was the perfect choice for the job. And let me tell you, she's been an absolute delight to train so far. Keep an eye out for her behind the Support@TheHerosJournal.co email soon!

We couldn't do any of this without our amazing community. Your support and enthusiasm have been an inspiration to us every step of the way, and we're so excited to bring you the next chapter in our journey. From all of us here at The Hero's Journal, thank you for your support, and we can't wait to share more updates with you soon! 🧙‍♂️

⚔️ Download Some Freebies Here! ⚔️


13 comments


  • Dee

    I am with everyone else in the comments….so excited to see the final product and would love an unbound version. I am partial to disc bound systems because you are able to customize it and add in notes pages or agendas from meetings. Very glad to see the expansion in the product line. Love to see the journey!


  • Nolan Seeley

    i want plushies and art suplies


  • Amanda

    I second (well like fourth of fifth really) the plea for a disc-bound option. Maybe sell a pack of lined or blank pages we can add.


  • Sumita

    I’ll throw my suggestion in: do whatever you end up deciding to do, but also for the PDF versions also sell a printable version compatible with the Happy Planner or something like that!


  • Rebecca

    Since I want to use these journals with my kids as a part of our homeschool journey to get them used to using a journal, I would love to have options for other bindings so we could possibly add some other pages that we need. Whether it is a spiral or a disc bound these would be lovely. In full disclosure I have to go back and look at a few of the past emails it has been a busy few months here and I need to catch up on the upcoming kickstarter, I’m still excited, I’m just not sure what I’m excited about yet!


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